Research

Inclusive Wealth
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Consumer Behavior

人の豊かさを考慮した新しい経済学的視点である「新国富」と消費者行動を掛け合わせ、これまでの伝統的な経済学では考慮できなかった「合理的ではない人の行動」と「それぞれの人の幸福度」から、より現実に沿った私たちのくらしに着目した研究です。

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This research is a crossover of the "Inclusive Wealth," a new economic perspective that considers the wealth of people, and "Consumer Behavior." This research focuses on our lives more in line with reality from the perspective of "unreasonable human behavior" and "the level of happiness of each person," which traditional economics has not been able to take into account.